MTV Art BReAK

MTV gave us 10 seconds and zero dollars to create something “Scandinavian” within their iconic “Art Break” format. We used one of the most Scandinavian things there are; crispbread. Aired on the MTV Network in 2007.

AWARDS & HONORS

Webby Nominee

DORITOS – WE DON'T LIKE BANNERS

2007 - The challenge was: create "meaningful" online advertising for Doritos. We decided to create a tool that would make the Internet just as good as a bag of Doritos – filled only with the stuff you like.

Thanks to this convincing video, many (including Frito-Lay's advertising agency in the UK) thought the plug-in existed and reached out asking us where they could find it. The concept video has been viewed almost 30.000 times on YouTube.

AWARDS & HONORS

One Show – Gold
D&AD – Commendation
Clio Awards – Bronze
Young Guns – Bronze
New York Festivals – Silver

DORITOS – TV AD

2008 - Another year, another Doritos brief. This time the challenge was to create TV advertising that celebrated the iconic snack.

Sponsored by local production companies in Stockholm, we managed to shoot a series of falling objects in 2000 fps using a Phantom HD, one of the most badass camera systems at the time.

AWARDS & HONORS
One Show – Merit

MAGLITE – LITEART

2008 - The brief was: choose a global brand, and create a piece of communication that wasn't technically possible 5 years ago. Back in 2008 webcams were just getting big.

AWARDS & HONORS

Cannes Future Lions – Gold
D&AD – Gold
New York Festivals – Gold
Clios – Silver
Named one of the top student campaigns of 2008 by the Gunn Report.

YOUNG Creatives COMPETITION – Teenage Cancer Trust

2009 – Another overnight competition. This time at Eurobest against the cream of the crop of Europe's young creatives. We had 48 hours to create an idea for the British non-profit Teenage Cancer Trust.

AWARDS & HONORS
Eurobest Young Creatives – Gold

YOUNG LIONS COMPETITION – THINKSTOCK

My dear friend Alfred Malmros and I took part in the Young Lions Competition (which is pretty much the try-outs of who gets to go to Cannes and represent their country). We had 24 hours to create an idea for a stock image website we had never heard of and we only had stock photos and stock music to work with. This is what we did.

It went well, we won. lol